Impressions

The number of times our sign-up forms appear to a visitor on your website or SaaS product.

Confirmed Sign-ups

This is the number of people who have entered your campaign after confirming their email address if you chose to have double opt-in enabled on your campaign.

Unconfirmed Sign-ups

This is the number of people who have not been entered into your campaign because they did not confirm their email address if you chose to have double opt-in enabled on your campaign.

Referrals made

From the total number of people who entered your campaign, this is the total number of people who clicked on someone's referral link and either signed up for your campaign or completed a specific action.

Conversion

This is the total % of people who signed up for your campaign against the total number of Impressions.

Referral through social shares

For each active social channel in your campaign, we show the total number of people who were referred by clicking on someone's referral link through one of these channels and either signed up to your campaign or completed a specific action.

Campaign entry trends

This graph will show the total number of people who have signed up for your campaign over a 7-day, 30-day, 3 months and 12 month period.

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